Internet attraction marketing has come of age and is now the norm rather than the exception. If you doubt this then just do a search for attraction marketing and see how many results you get.

The simple fact is unless you’re using the internet for your promotions then you cannot possibly compete with those that do. As a struggling network marketer, it wasn’t until the concept of targeting only interested leads or prospects hit home that the old school methods were shown up for what they were…old school.

As a result, rejection rates have virtually plummeted and this is because those responding to online attraction marketing promotions are really doing so because they want to. Does this make sense. Rejection is one of the biggest reasons why the attrition rate is so high in network marketing.

Online Attraction Marketing

Putting your message in front of your prospects means targeting those who are ready to hear it. In a time of recession, there are many looking for home business opportunities. The problem with network marketing is going after people who are simply minding their own business and thinking anything but home business.

So first things first, your promotions must be placed in front of home business seekers, those who have already expressed a desire to learn more information.

The next step is important. Once prospects come into your funnel, don’t greet them with a sales pitch, but instead greet them with some education.

Inform, teach and educate your prospects with what you know. This is the most powerful way to break down those barriers of trust. You need to realize that a prospect doesn’t know you from the next person. Why would they want to buy from you the first couple of times you make contact with them?

Look at those with the most success in internet attraction marketing and why they are successful. At the core of their prospecting is a system in place where new people that come into their funnel are immediately given information not of a sales nature, but an educational one.

The first job you need to perform is to melt away the resistance from a new lead. By showing them how instead of why, this resistance will disappear into online oblivion.

Finally, remember this, before you can hit anyone with a sales message in Online Attraction Marketing you need to earn the right to pitch to them. This means earning their respect first and then their business.

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